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About the Alliance

Improving the work lives of those keeping Alliance platforms running for their audience.

The Alliance is launching summer of 2027 as a Benefit Corporation with a mission.

  1. 2026The AI revolution of app platforms reaches critical mass

    By this point, the gap in the DevOps market is well established and the need for DevOps for App Platforms (DOAP) is clear. Each platform is working independently to solve its problems, but no central effort exists.

  2. Q4 2026The Alliance is announced

    The Alliance idea is formed by platform experts feeling the pain, and the site and survey go live.

  3. Q1 2027The first report

    The industry report, the rubric published with it, and the first benchmark.

  4. Summer 2027The Alliance Day 1

    Communities are formed. Founding platforms are announced, along with steering committees and working groups, and certifications are on the horizon.

The mission, in the charter

The DOAP Alliance exists to improve the working lives of the professionals responsible for DevOps on Application Platforms (DOAP) — to support the builders and admins/maintainers of those platforms in a streamlined way, to make those professionals’ lives easier, and to make the companies they support more effective and efficient.

It is about relationships. We foster professional relationships and give practitioners the room to flourish in their careers.

What we provide
  1. 01Training

    A curriculum across nine domains, platform-neutral at the core and platform-specific where it matters.

  2. 02Certification

    A platform-specific certification (e.g. DOAP-AT, DOAP-MON) for each Alliance platform, coordinated by a platform expert panel.

  3. 03Community

    A place for the person who is “the Airtable person”, or the Notion person, or the Supabase person, and has never met another one.

  4. 04Career growth

    The ultimate goal is to help our members be more successful in their careers and achieve DevOps zen through our community, training and certification.

A benefit corporation

What a benefit corporation is

A benefit corporation is a for-profit company whose charter names a public benefit alongside profit and obliges its directors to weigh it. It reports on that benefit publicly, every year. It is a legal definition where we put our mission first as our top priority.

By organizing as a benefit corporation, we strive to gain the trust and confidence of our members and the ecosystem at large.

The DOAP Alliance is currently pre-formation. The official charter will be published here once filed.

Annual benefit report · sampleClauses 1 to 5
  1. §1
    Earning powerCompensation by certification status and maturity band, year over year.
  2. §2
    EffectivenessMovement of members’ DOAP Scores between editions.
  3. §3
    RecognitionPractitioners certified; volunteers seated; badges issued.
  4. §4
    RelationshipsActive community members; event attendance.
  5. §5
    CompaniesIncident and recovery outcomes of member organizations against the benchmark.
Reported against, every yearCharter · to be filed 2027
The Alliance Operations

Structured governance. Run by committees, led by experts.

We are currently accepting candidates for all our bodies. If you have run a community, written certification exams or training, or are an expert on a platform, we want to talk.

Every body has a designated lead: a Chair for the Board and committees, a Lead for platform bodies. The lead runs the meetings, sets and drives the agenda, owns the deliverables, and answers to the body one level up. Every position has a defined lifetime and renews annually.

Get involved now

Serving on a body

  • Unpaid and part-time. Annual terms, renewable to three years (five on the Board).
  • Dues waived for the term. Free access to all events during it. A badge on the site and at events.
  • The Founding Cohort — anyone seated on a first body — keeps event access after their term: one year served earns three, two earns five, three earns ten.
  • Removal for non-performance or a code-of-conduct breach, by the body one level up.

How a platform opens

Once we receive a minimum of twenty (20) committed members for a platform, we select its Platform Steering Committee and working groups. When the Board approves the platform and its committees, the platform community launches and the certification process begins.

Code of conduct →
Founder story

I have lived the highs and lows of Platform DevOps and love to connect with my fellow experts.

As founder of Openside, I have launched communities (BuiltOnAir), products (On2Air) and produced hundreds of live podcasts, all to connect the community of like-minded professionals around a specific platform.

After 20+ years in traditional software application development and DevOps, when I found the power of App Platforms (Airtable in my case), I was hooked: no more weekend migrations and server crashes. But over the years, I’ve learned all the new ways to get into trouble on these platforms, and recognized the need for The DOAP Alliance. I’ve spoken with many leaders in the space who also see this gap, and it’s now time for us to take control of our future.

Built
InAir Studio (co-founder). Openside, home of BuiltOnAir, On2Air and Baseout (coming soon).
Track record
Proven CEO (Eli Healthcare) and founder (InAir) of multiple multi-million-dollar companies. Previously Venture Partner at Cross Creek Advisors.
Studied
MSc Computer Science, Cal State San Marcos. BA Economics and MBA, BYU.
Based
Provo, Utah
Dan Fellars
Dan FellarsFounder, The DOAP Alliance · Provo, UtahDan on LinkedIn

All boards are being seated now. We want to talk to you.

Get involved
  • Seats openExternal Advisory Board

    People who have built bodies like this before. Advises the Board and appoints it; sits on nothing else.

    I would serve here →
  • Five seatsDOAP Board

    The final decision on everything: mission, budget, which platform opens, the standard.

    I would serve here →

Operated by Openside under contract: infrastructure, website, marketing, operations. Openside does not own the Alliance.

Launching 2027

We are ready to launch. We just need you as a Founding Member.

We are building the foundation for a successful Alliance and talking to every party willing to meet with us. With your commitment today, we will be even closer to launching. Join our mission, and we will be committed to helping your career succeed.

  1. Sep 2026 · nowFounding members join

    Gathering initial interest: your name on the join form, and the first survey open, for every platform.

  2. Q1 2027Survey’s open

    The industry report, the rubric published with it, and the first benchmark.

  3. Summer 2027The Alliance forms

    Three platforms at twenty, steering committees seated, the benefit corporation filed.

  4. AfterCertification opens

    The exam follows the nine domains the survey measures.